Category 'Digital'


#NetProphet2016

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High Five 2016

High Five 2016

January 14, 2016 | Under Digital, Innovation, Media | Posted by | No Comments

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WEATHERING YOUR WARDROBE

Abercrombie & Fitch are all about looking hot, but they know sometimes the weather isn’t, well, hot. In a smart & practical play, they launched a weather-based app to help you plan the hottest look for whatever the weather.

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INSTA-IKEA

Iconic furniture brand, IKEA launched their annual designer PS collection with zero media or production budget by creating a “website” within Instagram simply by using basic features of the app. Instagram is popular amongst the brand’s target market & created an opportunity to not only browse the collection but also interact & share their own…

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SHARE LOVE, SHARE A COKE

For Valentine’s Day, Coke created “The Invisible Vending Machine” visible only to couples. A sensor would pick up when couples walked past and projected the vending machine accompanied by romantic music. A few seconds later two customized Coke cans would be dispensed.

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